Friday, 15 June 2012

KFC are talking rubbish

Hi
Since we exposed KFC for using rainforest fibre to make its packaging, the company's response has been to just repeat the same statement: that its packaging is "100% sustainable or recycled".
Sounds good, right? If only.

We commissioned forensic testing on KFC packaging bought in the UK that showed it contains rainforest fibre and is not recycled. We traced KFC UK's supply chain and it led us straight back to Asia Pulp and Paper, one of the world's most notorious rainforest destroyers.

You've given KFC a chance to come clean but now they are just lying to you, so it's time to tell them we know the Colonel's real secret recipe.

Email KFC UK's managing director to tell KFC to own up and get rid of rainforest fibre from their packaging for good.

Our investigations revealed that KFC UK's packaging starts life as rainforest on the island of Sumatra, home to the critically endangered Sumatran tiger. From here the logs went to APP's mills* where they are pulped and turned into paperboard. This was sold through APP's UK outfit Calington to KFC's packaging manufacturer St Neot's Packaging.

This is a clear link from KFC in the UK to the destruction of the rainforest.
Testing by independent experts showed that, as recently as March this year, KFC UK's packaging was made from up to 50% rainforest fibre and that it did not show fibre damage - the tell-tale sign of recycled paper.

KFC needs to rid its supply chain of deforestation. Email the UK's managing director now to demand he stops turning rainforests into rubbish.

Greenpeace supporters will be emailing KFC offices around the world to demand that KFC and their parent company YUM! Brands remove rainforest fibre from their supply chains for good.
Thanks
Franziska Grobke
Greenpeace UK
* One of these mills was exposed earlier this year as having illegally logged ramin trees in the yard waiting to be pulped.
Greenpeace UK

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